PinkLight Marketing

PinkLight Marketing

Fractional CMO & marketing strategy for B2B SaaS, tech and service companies.

Started: 2020
Location: New York, New York, US
Employees: 1

Average hourly rate
$150 - $200

Average monthly retainer
$6k to $15k

Our ideal customers

Company size

• 11-50
• 51-200

Industry

• Technology, Information & Media
• Professional Services
• Administrative & Support Services

More about us

Products we’re experts in

• Sprout Social
• Hootsuite
• WordPress
• HubSpot
• Webflow
• Writesonic
• RB2B
• SEMRUSH

Skills

• Advertising
• Content Marketing
• Brand strategy
• Brand messaging
• Marketing Strategy
• Event marketing - conferences
• Sales Outsourcing - B2B Lead Generation
• Content Writing - Blog writing
• Content Writing - Case study writing

Stage of software purchase

• Pre-purchase (help with selection)
• Post-purchase (help with implementation)

Work location

• Remote
• In-person

What we do

Keren Rosenblum is a fractional CMO and marketing strategy consultant for small-midsize B2B SaaS, tech, and service companies. As a consultant, she’s worked with clients in a variety of industries to launch new products, differentiate them from the competition, generate new leads and convert more prospects to customers. Keren also holds an MBA from NYU Stern School of Business.

Her marketing strengths include:

• Brand strategy, positioning, and messaging
• Lead generation/lead nurturing strategies and execution
• Sales and marketing material creation and copywriting
• Content creation and thought leadership
• Agency selection and management

Industry expertise:

• SaaS: Construction/project management, legal, collaboration platforms, data analytics platforms, ad tech
• Services: PR/marketing agencies, data management consulting, IT consulting

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