# PinkLight Marketing

PinkLight Marketing

Fractional CMO & marketing strategy for B2B SaaS, tech and service companies.

**Started:** 2020  
**Location:** New York, New York, US  
**Employees:** 1

**Average hourly rate**  
**$150 - $200**

**Average monthly retainer**  
**$6k to $15k**

### Our ideal customers
**Company size**  
- 11-50  
- 51-200

**Industry**  
- Technology, Information & Media  
- Professional Services  
- Administrative & Support Services

### More about us

**Products we’re experts in**  
- Sprout Social  
- Hootsuite  
- WordPress  
- HubSpot  
- Webflow  
- Writesonic  
- RB2B  
- SEMRUSH

**Skills**  
- Advertising  
- Content Marketing  
- Brand strategy  
- Brand messaging  
- Marketing Strategy  
- Event marketing - conferences  
- Sales Outsourcing - B2B Lead Generation  
- Content Writing - Blog writing  
- Content Writing - Case study writing

**Stage of software purchase**  
- Pre-purchase (help with selection)  
- Post-purchase (help with implementation)

**Work location**  
- Remote  
- In-person

## What we do

Keren Rosenblum is a fractional CMO and marketing strategy consultant for small-midsize B2B SaaS, tech, and service companies. As a consultant, she’s worked with clients in a variety of industries to launch new products, differentiate them from the competition, generate new leads and convert more prospects to customers. Keren also holds an MBA from NYU Stern School of Business.

Her marketing strengths include:
- Brand strategy, positioning, and messaging  
- Lead generation/lead nurturing strategies and execution  
- Sales and marketing material creation and copywriting  
- Content creation and thought leadership  
- Agency selection and management

**Industry expertise:**  
- SaaS: Construction/project management, legal, collaboration platforms, data analytics platforms, ad tech  
- Services: PR/marketing agencies, data management consulting, IT consulting

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